LASERWAR Team

"ALPHATAG" is getting brighter and better every day… So, the update isn't long in coming. Here's everything you need to know — make yourself comfortable. The new features fall into three categories. 1. Functionality enhancements. More features – wider smiles. Seven parameters are available for editing: health points (1-250 HP, with the option to set infinite HP); ammo count (1-250, with the option to set infinite ammunition); IR power; ID; team color; damage; rate of fire. Local device statistics can be read out. Based on user requests, the range and step size for the "Auto-respawn time" parameter have been adjusted. In new firmware, it will range from 1 to 120 seconds. For older firmware, the range remains unchanged (1 to 2550). 2. Design update. We've redesigned the start lobby window to make it less cluttered. The absence of visual noise lets you focus on the core functionality. 3. Bug fixes and optimization. Fixed the operation of the LEDs on hit sensors. Previously, while in an invulnerable state, the sensor would flash in response to shots. This distorted the perception of team players. The update ensures the equipment responds to in-game events as clearly and intuitively as possible. Maximum convenience, comfort, and vivid emotions — combined with thoroughly refined and intuitive functionality — will make your game even more exciting. IMPORTANT: The new version 2.3.60 will be available for download shortly. Firmware 11.01.15.69 (sensors) and 11.03.15.48 (taggers) are already published on the alphatag.com website.

This generation was designed as a new benchmark for arena laser tag — dynamic, spectacular, and completely wireless! ALPHATAG ARENA debuts with the new “DEFENDER” vest and the “PULSAR” blaster. For the first time in arena laser tag, fully wireless communication between the vest and the blaster has been achieved. We have developed a new electronic platform that ensures reliable, lag‑free, interference‑resistant connectivity. No wires — just total immersion and enjoyment of the gameplay. Key benefits: Wireless connection Color IPS-display and lighting system Second‑hand sensor Futuristic body design High‑capacity 5000 mAh battery Proprietary software ALPHATAG ARENA is the perfect alternative to wired cybertag. At the heart of the PULSAR lies an innovative control architecture. Instead of multiple processors, a single high‑performance controller instantly processes all game events and ensures stable operation of the equipment. The blaster body is complemented by a soft front bumper and a rubber stock, and the dimensions are optimized for fast‑paced close‑quarters combat. Inside the Defender vest — high‑capacity batteries. Fully charged battery lasts an entire working day. Type‑C support allows the vest to be fully charged in just three hours. But the arena of the future is not only about blasters and vests. ALPHATAG ARENA supports digital flags, combat bases, checkpoints, digital bombs, mines, interactive targets, and other devices. Such a set can only be found within the LASERWAR ecosystem!

One more benchmark operators share with us privately: keep equipment capex under 45% of total launch budget if you are renting the space. Above that, payback stretches unless you own the building. Share your region and party/walk-in split — even rough numbers help others planning 2026 openings. — LASERWAR team

From what we see across partner clubs in EU and CIS, a 400–600 m² indoor site with decent location usually lands between 14 and 28 months to full capex payback — not the “8 months” some franchises advertise. Rough pattern: Strong mall / tourist location: 12–18 months if occupancy stays above 35% on weekends. Secondary city, word-of-mouth only: 24–36 months is common. Biggest cost surprise: staffing + local marketing, not taggers. Break-even on operations (rent + payroll covered) often comes month 4–8 if you sell parties aggressively from day one. We are happy to collect anonymous ranges here and publish a summary table for newcomers. — LASERWAR team

Meet the new laser tag target "SWIFT"! LASERWAR has developed an aerial target. Accuracy training in laser tag goes beyond static exercises! "SWIFT" moves along a trajectory unknown to the shooter and abruptly changes speed. The new "SWIFT" target attaches to an RC aircraft and turns the game into a full-fledged scenario with aerial targets. Eight sensors create an enlarged hit zone. During training, you develop skills in shooting at moving objects. The RC aircraft is operated by an operator. The shooter has to react to sharp maneuvers and change their gameplay tactics on the fly. "SWIFT" is designed for intensive use: withstands field conditions; suitable for various game scenarios. What do you need besides the target? A tagger with Parallax optics, such as the AK-15 "Warrior" or AK-74M "Golden Eagle". "SWIFT" is a challenge for those who value realism and are ready for anything.  

Why do investors from around the world come to the International Franchise Expo (IFE) in New York? For ready-made solutions with high profitability. LASERWAR will showcase its proprietary VR developments and ready-made options for launching a successful VR business. Our franchise – BATTLE START VR arenas – is a unique product that gives you a market advantage: 74 hours of original content 124 game scenarios Subscription-based payment model Space from 60 m²  Starting investment from $25,000 Payback period of 9 to 12 months No franchise fees The business is built on the concept of compact virtual reality arenas. Our team regularly updates game content and releases several new games every year. Franchisor support that really works We help with: Turnkey launch (from design to software and financial model) Marketing and guest acquisition Staff training and operational audit Technical support Scaling: from 1 club to a network More than 428 arenas already opened in over 40 countries. Join us at IFE 2026 in New York! Where: New York, Javits Center When: May 29–30, 2026 Friday, May 29th — 10AM – 5PM Saturday, May 30th — 10AM – 4PM

The device has retained its key advantages and received a number of improvements! Players and club owners can now evaluate the updated laser tag vest. The model is being released as the v.11 ALPHATAG generation. The vest still reduces the damage coefficient — similar to a real-life bulletproof vest. Before a game, users can adjust the parameters to suit specific goals and scenarios. The vest retains eight hit sensors: four are located on the front, two on the back, and one on each shoulder. This arrangement ensures fair hit detection. The v.11 ALPHATAG generation introduces modern technologies to the model. The control unit is equipped with an OLED display, allowing users to check game modes, view basic settings, firmware version, and battery level. The sensors have become more compact. Their height has been reduced, and the design has changed to favor hexagonal shapes. Additionally, the 11th generation includes a smartphone app called Alphatag Configurator, which brings together all the basic functions needed to operate ALPHATAG equipment in the field.

Every time, China brings new emotions, surprises, and adventures. The LASERWAR team is kicking off the first day of the AAA exhibition in Guangzhou and is already actively showcasing customized versions of the games to clients. The main challenge lies in the strict content control! No violence Combat scenes presented in the lightest possible way Rigorous control of all materials When shipping our products and developments, we adapt the offerings to the client's needs. The technologies that have come to Guangzhou are those that can be implemented in the Chinese market. Visiting Guangzhou? We'd be happy to see you! Booth 5.1 B28

This time, we're off to one of the biggest entertainment industry expos in Asia. Asia Amusement & Attractions Expo (AAA Expo) – hundreds of thousands of visitors every year. What we're bringing: ROCKET VR – compact arenas New games from everyone's favorite franchises: WARSTATION and AVATAR ARENA This isn't LASERWAR's first trip to China – and interest in our franchises keeps growing every year. At AAA Expo, we'll show how Russian innovation is becoming a global trend. Why stop by our booth? Test technology that’s ahead of the global curve Check out hardware and software adapted for different world markets Talk about launching a franchise Become part of a VR community that connects generations worldwide AAA Expo is the perfect place to start or find partners in Asia. It's part of the legendary Canton Fair – held at the China Import & Export Fair Complex, a massive 395,000 m² display area packed with entertainment booths. Hundreds of thousands of business visitors. Over 1,500 exhibitors. The Chinese market is hungry for innovation, invests heavily in entertainment, and keeps a close eye on global trends. And we've got plenty to show. See you in Guangzhou! LASERWAR booth – 5.1B28.

AKS-74U “HAWK” – is a shortened version of the AKS-74 assault rifle. Developed in the late 1970s and early 1980s for use by combat vehicle crews, aircraft, gun crews, and paratroopers. There are three types of AKS-74U in LASERWAR store, and many players consider the “HAWK” to be the most loaded version. The reason is that there are RIS rails on the forend, which allow for additional attachments. The “HAWK” comes equipped with tactical grips, laser pointers, flashlights, and red dot sights. The base version can be upgraded so it can surpass any assault rifle.    The build quality also should be mentioned: whole metal body, a folding stock, and durable forend materials—the “Hawk” easily rivals the Steel series of taggers in terms of reliability. The reloading of the model is implemented using the bolt, the safety retains its standard functions. There is a rifle in the basic package. Hit sensors, chargers, sights, tactical grips, and gun slings are purchased separately. You should pay attention to the 1x40 collimator sights, EOTech 551. Among the tactical pens, the LASERWAR branded grip will fit perfectly. If you are not sure what to choose, LASERWAR managers will provide expert advice. The tagger is powered by a 3 Ah lithium battery. Any Li+ battery is good for charging. A vibration motor and OLED display are optional. The Hawk supports any electronics platform and any version of the tube optical system. It reliably targets at ranges of 250 to 400 meters.

Friends, why should you choose the "FOCUS" optical system? Maximum accuracy, achieved by adjusting the spot in two directions (vertical/horizontal) relative to the sighting devices. Ease of installation. The optics can be independently integrated into the AK-25 "Predator" body. Convenient adjustment. The optics can be adjusted without disassembling the tagger — this saves time and increases efficiency. Reliability. Crash tests have confirmed: even after a series of impacts, the sight settings do not get knocked off.

The "FOCUS" optics from the world's leading manufacturer LASERWAR is a revolutionary solution for modern laser tag. Perfect for those who value maximum precision and realism. The optics are compatible with current generations of LASERWAR electronics. You can install this new component into the AK-25 Predator housing. All that's needed for integration is basic soldering skills, but if necessary, our specialists are ready to install the optics into your taggers. IMPORTANT! The appearance of your gaming device will not change after integrating the optical system! The "FOCUS" optics set a new standard for competitive laser tag. The accuracy of gameplay is achieved by adjusting the spot in two directions: vertical/horizontal relative to the aiming sights. The optics can be adjusted without disassembling the tagger, enhancing efficiency and ease of use. The optical system remains functional even under harsh operating conditions. A crash test confirmed its reliability: a series of strikes of the tagger against a soccer goal did not disrupt the sight settings! Thanks to the new design of the optical system, internal reflections of the IR beam within the tagger are minimized, making the hit spot stable, even, clear, and predictable. The new optics create ideal conditions for personalizing gaming devices: the precision of adjustment allows for calibration to suit the shooter and their equipment.

If you think that the real vibe only happens somewhere far away, then you just haven't seen this video! A clip landed in our newsroom all the way from Iraq, from the awesome laser tag club "LASER WARZ", and we just have to show it to you. Check out how the local players are going all out with LASERWAR equipment! This is a real showdown, full of drive and emotions that punch right through the screen. The "LASER WARZ" team really knows their deal when it comes to entertainment: they launched a night event using the whole mall when it closes, all 6 floors with 40 players and the crowds are loving it. Tactical atmosphere, hitting the mark with precision, and no compromises.  With our laser tag equipment, this kind of thing is possible anywhere, even in your own neighborhood! The LASERWAR equipment works perfectly: hits with precision, looks and feels like the real deal, and gives you so much adrenaline you'll be reloading all night long. Watch the video of the guys from "LASER WARZ" and get inspired! Better yet, don't put it off – grab our arsenal and set up your own raid. Because with our equipment, it's next-level fun! P.S. Want to bring the heat to your club or neighborhood just like this? We're always open to talking with our partners! If you've got something cool to show off – send us your stories, photos, and videos. Send up the Bat-Signal, yell really loud, or just shoot us an email. Let's get this party started together! Big things are coming! We're dropping an interview with the founder of "LASER WARZ" very soon. Trust us, you don't wanna miss it. Stay tuned! And if you're ever in Baghdad, be sure to stop by and see "LASER WARZ"!

Introducing the new inflatable figure for laser tag — "The Wall"! A figure that can hide a player of any height, which is not afraid of dynamic collisions and deploys in 7 minutes without outlets or compressors. A full-fledged vertical fortress, 2 meters high, will conceal even the tallest player, allowing for firing and observation without crouching. Height: 200 cm Full autonomy Safe design 100% resistance to IR-shots Suitable for any format Three configurations of inflatable shelters create complete freedom in designing the battlefield! Add "WALL", "CUBIC", and "TOWER" to your playing space and set a new style of play!

The drive for development, for pushing boundaries – this is what propels humanity forward. At LASERWAR, we don't just believe in it – we are building this future with our own hands. Our proof is PHYGITAL SPORT, a revolutionary synergy of the digital and physical worlds, where virtual technology amplifies real emotions. Why is the World Choosing Phygital? This is not just a game. It is an officially recognized sport gaining rapid momentum worldwide. Its popularity is the result of our years of work, unique technological solutions, and active support from the sports community. We have created an ecosystem where everyone finds their place: the thrill for the athlete, the spectacle for the fan, and business opportunities for organizers. The Heart of Any Phygital Center – Our Professional Equipment We offer three ready-made kits to start easily and effectively: Training Kit: Ideal for starting out, getting acquainted with phygital, and honing skills. A basic set for diving into the sport of the future. Optimal Kit: The most balanced solution for commercial centers. Allows for intensive training and local tournaments, offering guests the full spectrum of emotions. Tournament Kit: Professional level. Equipment for competitions of any scale with impeccable precision, responsiveness, and spectacle. The foundation of any kit is the legendary AK-25 "Predator". This is not a mock-up, but a high-tech sports apparatus with tactile feedback, precise ballistics, and ergonomics that sets industry standards. Powerful Digital Intelligence: Our Software Phygital is smart sport. Our software turns data into advantages: Instant Statistics & Analytics: After every battle, players see detailed stats (hits, accuracy, rating), motivating them to improve. Intuitive Interface: Easy management for organizers and clarity for players. Everything is understandable at first touch. Specialized Software: Unique game scenarios and modes that unlock the full potential of phygital. Organizer Console: Full control over the process. Manage music and sound effects right during the game, creating a unique atmosphere in the arena. Phygital is your perfect starting point. Whether it's opening the most high-tech sports club in your city, organizing next-generation tournaments, or simply striving to be at the cutting edge of progress. Want to see it all in action? We've captured the essence of phygital in one thrilling video. Watch how it works and feel the energy of the future sport right now. (Video link) Ready to become part of the PHYGITAL revolution? Contact us! Don't just be an observer. Build the future of sports with LASERWAR.